“I mean I try to come off as more or less professional in emails to the outside world but for the most part, I feel like we’re just a bunch of crazy girls in combat boots running around in mud puddles.”
LANEIA JONES, MAY 5, 2011
2011 was hard. Our traffic was exploding — but so was the website itself (as in; it broke frequently) and we were barely making enough money to barely support me and Laneia, let alone anybody else. Alex had just moved to L.A. and I’d just moved to Oakland and we hadn’t yet figured out how to work well long-distance, and with Alex working another full-time job. Laneia and I went through our first (and last, hopefully!) major fight as best friends, which threw things off for a few months. At Dinah Shore, I passed out for TBD reasons and the $8k ER bill landed in my mailbox the same day I did my income taxes and realized the Autostraddle project could continue no longer.
So we asked for help — and we got it! We raised some funds and also got ourselves a management consultant who basically gave me and Laneia business couples counseling every day for several months. We learned how to manage people and organize our workload. I wrote 461 posts in 2011. FOUR HUNDRED AND SIXTY ONE. As you can imagine, there wasn’t room for much else.
Riese Bernard